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Fuel your go-to-market plan with strategy & execution 

Product Marketing Consultant

from a seasoned product marketing leader 

Last Word MKTG is a B2B tech marketing consultancy that provides busy marketing leaders with an experienced team player without the cost of adding to the team


Trusted by global enterprise companies and start-ups in ad-tech, mar-tech & SaaS

Integral Ad Science
Eyeota Dun & Bradstreet B2B SaaS company
Nextdoor social media platform
Anteriad B2B marketing tech martech platform
Simulmedia adtech company
Stack Overflow Advertising platform  for product managers
Connatix adtech platform
Analytics platform SaaS

Are you a B2B tech marketing leader with too many projects and not enough staff to get it all done?

You need another you. 

ideas for product marketing consulting


  • Product Messaging & Positioning

  • Persona Development

  • Sales Narratives

  • Competitive Research

  • Product Launch Planning 

  • Content Strategy

B2B sales


  • Pitch Decks

  • One Pagers

  • Sales Guides

  • Product Q&A

  • eBooks

  • Website copywriting

  • Email copy and more


Ad hoc Project

You have a project (or two or three) that keep falling to the bottom of your to-do list


Examples: Sales deck revamp, eBook/white paper/blogs, a few product one-pagers 


Limited Engagement

You have strategic projects that need your attention but you don't have the time or resources to devote to them


Examples: Product messaging, product launches, sales training packages 


Ongoing Support

You need a product marketer to join your team but hiring is taking forever or you can't make a full-time hire right now


Examples: Ongoing product marketing strategy, multiple product launches, endless requests for sales collateral 

Three ways to work together

Select the package that most closely fits what you need and we'll make it happen


Liza Cichowski Product Marketing Consultant
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Liza Cichowski, Marketing Consultant, Last Word MKTG

I started consulting in 2018 to focus on my superpower: Fast, strategic execution. I love getting up to speed on a new product and figuring out how to tell its story in a new or different way. To me, that's the best part about being a tech marketer. And I've been doing it for 15 years. Before founding Last Word MKTG, I led product marketing programs at Yahoo, Criteo and AppNexus.  

But this is the best job I've ever had. Reach out to talk B2B tech with me. 

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